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Cómo los códigos QR potencian la estrategia omnicanal

Cómo los códigos QR potencian la estrategia omnicanal

by Manuel Aravena | Jul 24, 2025 | Tendencias de eCommerce

A QR code enhances an omnichannel strategy by serving as a tool that not only streamlines the customer experience but also allows brands to deliver smarter, more personalized interactions.   QR codes enhance omnichannel strategy, and implementing them opens a new...
Búsqueda visual en e-commerce: Impulsa la experiencia de compra con IA

Búsqueda visual en e-commerce: Impulsa la experiencia de compra con IA

by Manuel Aravena | May 20, 2025 | Tendencias de eCommerce

Visual search in e-commerce is becoming a strategic ally for online stores. Especially now, as we live in a time when consumers are increasingly drawn to visual content, where attention spans last just seconds, and images speak louder than words.   Visual search...
Recap 2024: estrategias y contenidos e-commerce durante todo el año

Recap 2024: estrategias y contenidos e-commerce durante todo el año

by Manuel Aravena | Dic 30, 2024 | Tendencias de eCommerce, Impresee Tutorials

Staying current with trends, strategies, and best practices is crucial to leading the digital market and thriving in e-commerce.   2024 Recap: E-commerce strategies and content is a summary of the most relevant topics that shaped the direction of online stores...
Transforma tu e-commerce con una barra de búsqueda inteligente y accionable

Transforma tu e-commerce con una barra de búsqueda inteligente y accionable

by Manuel Aravena | Jul 30, 2024 | Impresee Tutorials

In an increasingly competitive e-commerce landscape, having a smart and actionable search bar can make the difference between losing a potential customer and securing a sale. Impresee’s smart and actionable search bar stands out as a solution that optimizes how...
Entendiendo el marketing en eCommerce: por qué las palabras clave y la segmentación de clientes son esenciales para tu negocio.

Entendiendo el marketing en eCommerce: por qué las palabras clave y la segmentación de clientes son esenciales para tu negocio.

by Impresee | Ago 28, 2023 | Marketing y SEO

Before diving into the heart of retail marketing in e-commerce, let’s look at a few intriguing numbers that highlight the incredible transformation of the e-commerce world:   The e-commerce sphere has been on a meteoric rise, growing at an annual rate of over 20%...
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