by Manuel Aravena | Jul 24, 2025 | Tendencias de eCommerce
A QR code enhances an omnichannel strategy by serving as a tool that not only streamlines the customer experience but also allows brands to deliver smarter, more personalized interactions. QR codes enhance omnichannel strategy, and implementing them opens a new...
by Manuel Aravena | May 20, 2025 | Tendencias de eCommerce
Visual search in e-commerce is becoming a strategic ally for online stores. Especially now, as we live in a time when consumers are increasingly drawn to visual content, where attention spans last just seconds, and images speak louder than words. Visual search...
by Manuel Aravena | Mar 12, 2025 | Tendencias de eCommerce
Success in digital commerce isn’t just about having a great product catalog or an efficient platform—it’s also about how well you know your customers. This is where First-Party Data in e-commerce comes into play. First-Party Data in e-commerce has become an...
by Manuel Aravena | Feb 3, 2025 | Tendencias de eCommerce
In a constantly evolving digital market, anticipating emerging trends is crucial for B2B stores to retain their competitive edge in the future. The future of B2B e-commerce in 2025 points to a significant transformation, driven by technology, personalization,...
by Manuel Aravena | Dic 30, 2024 | Tendencias de eCommerce, Impresee Tutorials
Staying current with trends, strategies, and best practices is crucial to leading the digital market and thriving in e-commerce. 2024 Recap: E-commerce strategies and content is a summary of the most relevant topics that shaped the direction of online stores...
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