by Manuel Aravena | Dec 4, 2023 | eCommerce trends
At the end of November, Black Friday and Cyber Monday officially inaugurate the end-of-year peak sales season in the online stores world, marking the beginning of the Holiday Season in e-commerce. However, there are also other important shopping days during the...
by Manuel Aravena | Nov 9, 2023 | eCommerce platforms, Impresee Tutorials
When you have your online store, the goal is to attract new customers to buy your products, know your business, and identify your brand. While this is one of the main objectives, you should pay attention to customer loyalty in e-commerce. When we talk about customer...
by Rodrigo Garcia | Sep 29, 2023 | eCommerce trends
One of the emerging trends in e-commerce today is Live-streaming Shopping. This shopping format originally took off in Asia back in 2016, led by the giant, Taobao. However, it wasn’t until 2020, propelled by the pandemic, that China saw a massive surge in this...
by Rodrigo Garcia | Aug 28, 2023 | Marketing and SEO
Before diving into the heart of retail marketing in e-commerce, let’s look at a few intriguing numbers that highlight the incredible transformation of the e-commerce world: The e-commerce sphere has been on a meteoric rise, growing at an annual rate of over 20%...
by Rodrigo Garcia | Jul 20, 2023 | eCommerce platforms
As the online store boom continues to reshape the global marketplace, the B2B e-commerce sector is not left behind. The need for a user-friendly, accessible digital quotation platform for B2B e-commerce clients is more crucial than ever. In the B2B world, we often...